Data-Driven Decisions

Robin’s comprehensive reporting suite gives you the insights needed to optimize operations, increase revenue, and understand your business better.
Pro Tip: Schedule reports to be automatically emailed daily, weekly, or monthly. Never miss important trends.

Report Categories

Quick Overview

Sales Reports

Revenue tracking and trends

Customer Analytics

Behavior and preferences

Product Performance

What’s selling, what’s not

Financial Summary

P&L ready reports

Sales Reports

Daily Sales Report

Daily Sales Report - 24 Jan 2025

Total Sales:        RM 3,456.78
Transactions:       89
Average Sale:       RM 38.84

vs Yesterday:       ↑ 12.5%
vs Last Week:       ↑ 8.3%

Peak Hour:          12-1 PM (23 sales)
Top Product:        Nasi Lemak Special

Period Comparisons

Customer Analytics

Customer Segments Report

Segment Performance

VIP Customers (Top 20%)
- Count: 156 customers
- Revenue: RM 45,600 (52% of total)
- Avg Frequency: 4.2x/month
- Avg Ticket: RM 125

Regular Customers (Next 30%)
- Count: 234 customers
- Revenue: RM 28,900 (33% of total)
...

Cohort Analysis

Track customer groups over time:
  • Retention by join month
  • Lifetime value trends
  • Behavior changes
  • Optimal engagement timing

Customer Journey

1

Acquisition

How customers find you First purchase analysis
2

Activation

Second purchase rate Time to return
3

Retention

Purchase frequency Churn indicators
4

Revenue

CLV development Upsell success

Product Analytics

Best Sellers Report

Top products driving income:
  1. Premium Set Menu - RM 12,450
  2. Signature Coffee - RM 8,900
  3. Special Combo - RM 7,200

Product Performance Matrix

Classify products into:Stars ⭐ High sales, high margin
  • Promote heavily
  • Ensure stock
Cash Cows 🐄 High sales, low margin
  • Volume drivers
  • Bundle opportunities
Question Marks ❓ Low sales, high margin
  • Marketing needed
  • Test promotions
Dogs 🐕 Low sales, low margin
  • Consider removing
  • Clear inventory

Financial Reports

Profit & Loss Summary

Tax Reports

Essential for compliance:
  • SST collected summary
  • Tax-exempt sales
  • E-invoice register
  • Monthly SST-02 data
  • Annual tax summary

Operational Reports

Staff Performance

Sales Metrics

Per staff member:
  • Total sales
  • Transaction count
  • Average sale
  • Items per transaction
  • Speed of service

Productivity

Efficiency tracking:
  • Sales per hour
  • Peak performance
  • Training needs
  • Incentive calculations

Inventory Reports

If inventory enabled:
  • Stock movement
  • Reorder alerts
  • Wastage tracking
  • Turnover rate
  • Dead stock analysis

Custom Reports

Report Builder (Pro)

1

Select Data

Choose metrics to include
2

Add Filters

Date range, products, segments
3

Choose Format

Table, chart, or hybrid
4

Save Template

Reuse for regular reporting
5

Schedule Delivery

Auto-email to stakeholders

Advanced Analytics

Pro users can access:
  • Predictive analytics
  • Anomaly detection
  • Correlation analysis
  • What-if scenarios
  • AI insights

Export & Integration

Export Formats

  • Professional layout
  • Charts included
  • Print-ready
  • Password protected
  • Shareable

Dashboard Integration

Connect Robin data to:
  • Google Data Studio
  • Microsoft Power BI
  • Tableau
  • Custom dashboards
  • Accounting software

Scheduled Reports

Setting Up Automation

Automated Reporting

Configure regular reports:Daily: End-of-day summary Weekly: Monday performance review Monthly: Full business analysis Custom: Any frequency neededDelivered via:
  • Email
  • WhatsApp (coming)
  • Cloud storage
  • API endpoint

Analytics Best Practices

Regular Review Rhythm

Daily: Quick operational check Weekly: Performance review Monthly: Strategic analysis Quarterly: Deep dive & planning

Key Metrics to Track

Focus on metrics that matter:🎯 North Star Metric: Your main goal 📈 Leading Indicators: Predict future 📊 Lagging Indicators: Confirm results 🔄 Operational Metrics: Daily health

Using Insights

Action Framework

1

Observe

What does the data show?
2

Interpret

Why is this happening?
3

Decide

What should we do?
4

Act

Implement changes
5

Measure

Did it work?

Common Questions

Next Steps